Check 1: Look for HTTPS in the Address Bar
The first thing to check is whether the website uses HTTPS — a secure, encrypted connection.
- 1Look at the address bar at the top of your browser.
- 2The web address should start with https:// (not just http://).
- 3You should also see a padlock icon to the left of the address.
- 4Click the padlock to see the security certificate details.
Warning: HTTPS means the connection is encrypted — it does not mean the website is legitimate. Scam websites can also use HTTPS. It is a necessary check but not sufficient on its own.
Check 2: Look at the Domain Name Carefully
Scam websites often use domain names that look like real brands but have subtle differences.
- Look for misspellings: "amaz0n.com" or "paypa1.com" instead of the real domain.
- Look for extra words: "amazon-deals.com" or "walmart-official.com" are not the real sites.
- Look for unusual extensions: ".net" or ".shop" instead of ".com" for a well-known brand.
- The real domain is the part just before the last dot and extension: in "shop.amazon.com," the domain is "amazon.com" — that is legitimate. In "amazon.shop-deals.com," the domain is "shop-deals.com" — that is not Amazon.
Check 3: Search for the Website's Reputation
A quick search can reveal whether others have had problems with a website.
- 1Search for the website name plus "reviews" or "scam" (for example, "XYZ store reviews" or "XYZ store scam").
- 2Check the Better Business Bureau at bbb.org.
- 3Check Trustpilot at trustpilot.com.
- 4Look for reviews on Google by searching the website name.
- 5Be cautious if you find no reviews at all — legitimate businesses usually have some online presence.
Check 4: Look for Contact Information
A legitimate business will have clear contact information on its website.
- Look for a physical address, phone number, and email address.
- Scroll to the bottom of the page — contact information is usually in the footer.
- If the only contact option is a web form with no other details, be cautious.
- Try calling the phone number or sending a test email to see if you get a response.
Check 5: Look at the Website's Age and History
Scam websites are often newly created. You can check when a domain was registered.
- 1Go to whois.domaintools.com.
- 2Enter the website's domain name.
- 3Look at the "Created" date. A website created last month selling expensive electronics at huge discounts is a red flag.
Check 6: Watch for These Red Flags
These warning signs suggest a website may not be trustworthy.
- Prices that are dramatically lower than anywhere else — if it seems too good to be true, it usually is.
- Poor grammar and spelling throughout the website.
- No return policy, privacy policy, or terms of service.
- Pressure tactics: "Only 2 left!" or "Sale ends in 10 minutes!" designed to rush you into buying.
- Only accepts wire transfers, gift cards, or cryptocurrency — legitimate stores accept credit cards.
- No secure checkout page (no HTTPS when you enter payment information).
What to Do If You Are Not Sure
If you are uncertain about a website, these steps can help.
- Search for the product on a well-known retailer like Amazon, Walmart, or Target instead.
- Use a credit card rather than a debit card — credit cards offer better fraud protection.
- Use PayPal or Apple Pay when available — these add a layer of protection between your card and the merchant.
- Trust your instincts. If something feels off, shop somewhere else.